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New: Ads Analytics

Product updates Aug 20, 2019

We’re excited to announce a major addition to our Instagram Analytics: Ads Analytics!

With the new Ads Analytics we bring you the most important data you need to measure the effectiveness of your Instagram ads. You can now:

  • access performance metrics for all your Instagram promoted posts, including all previous promoted posts on your Instagram account.
  • see a breakdown of your paid and organic likes and comments.
  • see a breakdown of your paid and organic reach and impressions.

Data for your Instagram promoted posts will be available in the Posts section of your Instagram report, where you see individual post-by-post analytics. Your promoted posts will have a yellow label on them, so you can easily spot posts that have been promoted. Simply hover over metrics to see a breakdown of organic and paid data.

Ads Analytics currently covers promoted (boosted) single image posts and videos on your feeds (no Carousels or Stories yet). “Dark posts”(Instagram ads which do not appear on your feed) are not currently supported, but we’re working to bring this data to Minter.io as soon as possible.

This new feature is available now for all our Platinum and Agency plan users. Get started with Ads Analytics today!

As always, thank you for your continued support of Minter.io. We look forward to continue making the best Instagram analytics tool for you!



Co-founder of Minter.io